Students who do bidding promotion should have received the message of “switching basic wood fish in the whole industry”.
The effective time of the whole industry custody starts on March 21, and it is carried out successively. It is like the previous renewal of commercial bridge. If there is any, it is expected to gradually complete the whole industry custody on September 30.
Received this prompt, some students may have many question marks in a moment: “what is the basic wood fish”, “why to change the basic wood fish”, “what impact does the bidding promotion have after hosting”?
Therefore, today we will explain the function of the basic fish, the purpose of the whole industry custody and the impact on the promotion of bidding.
What is a basic fish
Basic wood fish is a free bidding promotion tool launched by Baidu. Through basic wood fish, bidders can easily and quickly build a variety of landing pages, which can realize the strong correlation between the creative content of bidding advertising and the content of landing page, and ensure the high-quality and consistent content experience of bidding advertising. The use of basic wood fish can promote visitors to keep clues and realize multi-dimensional clue collection.
1. Function of basic woodfish
01. free intelligent station building, rich industry template, meeting bidding promotion requirements of different scenarios
02. visual editing interface, reduce the technical threshold of bidding staff landing page construction and reduce communication cost
03. multi dimension clue precipitation, random combination of multiple marketing components, and multi-dimensional clue collection is realized
2. The influence of the basic wood fish
On the one hand, the introduction of basic wood fish is convenient to control the content of bidding promotion website, prevent the promotion of high-risk businesses such as yellow gambling poison, and respond to the call to protect the privacy of Internet users.
On the other hand, the utilization of basic wood fish is convenient for the data integration of Baidu ecology, and then optimize the promotion effect of Baidu, improve the core competitiveness of Baidu bidding promotion, and collect the conversion data, and can also be used as the data support for intelligent launch in the future.
The introduction of basic wood fish can build pages for enterprises free, which reduces the difficulty of bidding promotion page making; it is also convenient to track statistical clues and monitor the whole link data; ICP filing is not allowed, and the content is online more quickly.
On the other hand, the introduction of basic wood fish has disadvantages. For companies with the ability to build stations, there are limitations, and can not make bidding promotion pages completely according to the requirements, or use their own independent domain names?.